New Per-investor session replay is live
VCs won’t tell you why they passed. Your deck will. Per-investor deck analytics. Every second of attention, every skipped slide, every silent no — before you send it to the next fund.
Opened · a16z ✓
41s on slide 6
Zoomed · unit economics ✓
Trusted by founders who raised from
SEQUEL NORTHVEIL Kestrel base/case Ardent Row
The silence
Re: Seed round
“Not a fit at this stage.”
14 words · 9 days later
Re: Deck — following up
“Too early for us.”
11 words · 3 follow-ups
Re: Intro — quick note
“Keep us posted!”
7 words · no reason given
So you rewrite the wrong slide. Twelve conversations, twelve polite non-answers, and a deck you keep editing by guesswork. Meanwhile the record of what actually happened — where they slowed down, where they left — was sitting inside the file the whole time.
The heatmap
Your whole deck, graded by attention. Ignored Scrutinized
Deck: Seed v9.pdf 31 investor sessions Median read 3m 14s
02 22.3s
The problem
SCRUTINIZED
04 31.6s
Product
SCRUTINIZED
07 37.4s
Unit economics
SCRUTINIZED
10 0.9s
Go to market
SKIPPED
13 6.3s
Financials
CONFUSING
14 3.9s
Use of funds
SKIMMED
↑ 72% of investors stopped reading here.
Slide 12 · Team · median 12.4s before exit
Attention Scrutiny Forwarding Drop-off
Attention
Which slide actually held them. Dwell time per slide, per investor, normalised against every other fund that opened the same deck. The bar that runs long is your real pitch.
Median 3m 14s 41s peak · slide 6 31 sessions
See attention data › deckiq.app/a/attention
Slide 01 4.7s
Slide 03 18s
Slide 04 31.6s
Slide 06 41s
Slide 07 37.4s
Slide 09 1.1s
Slide 12 12.4s
Slide 16 0.4s
Session replay
One partner. Four minutes. Every backtrack. Blocks are sized by dwell. Arcs above the line are backtracks — the slides they returned to. Ticks are zooms and clicks.
Session · m.okafor@northveil.vc Desktop · Safari · 4m 07s · 2 backtracks · 3 zooms
BACKTRACK → SLIDE 2 · PROBLEM BACKTRACK → SLIDE 6 · TRACTION CLICK ZOOM 240% 1 · 4.7s 3 · 18s 6 · 41s 7 · 37.4s 8–11 · 0.8–1.4s 12 · EXIT Per-investor links
You decide how much friction each investor gets. One link per fund. Gate the warm intros lightly, lock the cold ones down, kill any link the moment a process dies — without re-sending a file.
01 Every view is attributed to a named recipient, not an anonymous hit.
02 Forwarding inside a fund shows up as a new device on the same link.
03 Swap in a new deck version; the old link keeps working, history intact.
New tracked link Seed v9.pdf
Recipient
Northveil Capital — M. Okafor
Link
deckiq.app/d/nv-okafor-7q2 Copy
Email gate
Ask for a work email before opening
Allow download
Off — view in browser only
Expiry
Auto-expires in 21 days
Notify on open
Push + digest the next morning
What founders learn
Findings you can act on this week. ‹ ›
11 of 12 passes
Every investor who passed skipped your competition slide.
They never saw the moat argument you spent a week on.
4.7s median
Your cover buys you less than five seconds.
Funds that stayed past 6s were 3.4× more likely to reply.
+19% depth
Moving traction to slide 3 kept 19% more readers to the ask.
Version compare showed it within nine sessions of v9.
2.6× re-reads
Partners re-read the financials; associates never got there.
Two different decks are needed, and now you know which.
18.6s held
The zoom always landed on one number: CAC payback.
Put it in the headline instead of the footnote.
How it works
01
Upload the deck
PDF or Keynote export. Slides are indexed in about nine seconds — no rebuild, no plugin.
02
Send one link per fund
Name the recipient, set the gate, send. It opens in the browser like any normal deck link.
03
Read the room afterwards
Heatmap, replay and drop-off per investor — plus a digest the morning after each open.
Pricing
Priced per raise, not per seat. Solo
$0
1 deck · 3 tracked links
Slide-level heatmap Open and dwell alerts 7-day session history
Start free › Raising Most founders
$47/mo
Unlimited links · 4 decks
Everything in Solo Session replay and backtracks Forwarding and device chain Version compare across drafts Email gate, expiry, download control
Track your first deck › Firm
$189/mo
Teams, studios, accelerators
Everything in Raising Unlimited decks and workspaces Portfolio-wide benchmarks SSO, audit log, data residency
Talk to us › Questions founders actually ask Do investors know they’re being tracked? − Yes. Every DeckIQ link opens with a visible notice that the sender can see viewing analytics, and the privacy page is one tap away. We never capture keystrokes, screen contents, cameras or anything outside the deck viewer — only page, dwell, zoom and device. Investors have been reading decks on tracked links for a decade; the honest version of that is the one that survives a diligence conversation.
Isn’t this just DocSend? +
Will the link feel weird to open? +
What if a fund blocks tracking? +
Can I update the deck after sending? +
Where is the data stored? +
Send the next one knowing what happened to the last one. Free tier · no card · first link in under a minute